Success in social networking is all about content. You’ve got to consistently share information of interest to your community. What you share should be a blend of original content created by you and referenced or curated content created by others.

Photo Credit: Ch10 on Flickr
used under Creative Commons License.

Here are 9 ways you can create original content this week:

1. Write about the product you worked on today. What will your customers love about it? What problem will it solve for them?
2. Praise someone you work with – a colleague, a supplier, a support worker. Share who they are and why their contribution is so valuable.
3. Share someplace interesting you’ve visited. It could be a retailer, a supplier, a restaurant or somewhere in nature. Tell your audience why you enjoyed it and include a photo if you can.
4. Record a video. Show your product being made or your service in action.
5. Take photos of people, places & things. Every photo has the potential to anchor a blog post or become a tweet.
6. Write about related products that complement but don’t compete. For example, a dog food manufacturer might write about a line of dog toys.
7. Remove the veil and share some little known facts about your organization.
8. Create a contest. Include a “can’t be bought” experience related to what you do in the grand prize.
9. Conduct interviews with executives, suppliers & customers. This can be done by email Q&A or as an audio or video recording.

Go create something right now.