Angela Crocker

Write. Teach. Organize.

  • Home
  • Biography
  • speaking
    • School Visits
  • News
  • Books
  • Blog
  • contact

Created vs. Reference Content..

01.11.2011 by Angela Crocker // 1 Comment

No matter what social media tool you choose, you’ll want to share content with your community. The content you generate falls into two broad categories – created content and referenced content.

Content can take many forms including text, audio, and video.  Pieces of created content are those items you make which can include blog posts, white papers, podcasts, viral videos and so on.

The message in each piece of created content is original to you and your brand.  Meanwhile, referenced content has been created by someone else but is still relevant to your audience.

Often, referenced content includes shared links and quoted excerpts.  I recommend a blend of created and referenced content in your social media efforts. Experiment with the ratio that works best for your community.

Categories // Tips

Digital Life Skills for Youth

Digital Legacy Plan

Digital Legacy Plan book cover

Declutter Your Data

book cover Declutter Your Data by Angela Crocker

The Content Planner

Podcast

Keep in touch!

Thanks for signing up!

Sign up for updates on Angela's latest books, projects and events.

By submitting this form, you are granting: Angela Crocker & Associates, 255 Newport Drive, Suite 225, Port Moody, British Columbia, V3H 5H1, Canada, http://AngelaCrocker.com permission to email you. You may unsubscribe via the link found at the bottom of every email. (See our Email Privacy Policy for details.) Emails are serviced by Constant Contact.

Buy the Book

Click to Buy Online

Contact Angela

Angela Crocker
Email
Voice: 604.727.6974
By Mail:
225 - 255 Newport Drive,
Port Moody, BC V3H 5H1

Contact Angela

Angela Crocker
Email
Voice: 604.727.6974
By Mail:
225 - 255 Newport Drive,
Port Moody, BC V3H 5H1

  • Email
  • Facebook
  • Instagram
  • LinkedIn
  • RSS
  • Twitter

About Angela

Angela Crocker helps businesses communicate. She’s a writer, a teacher and an information organizer. Trained as both a business writer and a technical writer, Angela draws on her twenty years of business experience in marketing, fundraising, entrepreneurship, leadership and teaching. A published author, Angela’s currently celebrating her latest book, The Content Planner. On a personal level, Angela collects Star Wars novels, adores choral music and doodles with fine art supplies. Learn more…

Recent comments…

“I absolutely loved your presentation about [Facebook] – like your style and the way you present."

Mirjana Galovich

Read more...

Recent comments…

Angela Crocker was my boss. That is a good thing. Her years of experience in marketing has made her my mentor (though I am substantially older than her) and I value her insight. The things I know about Angela is that she is hard working and oh, so loyal. She...

Kimberly Plumley
Publicity Mavens

Read more...

Copyright © 2025 · Modern Studio Pro Theme on Genesis Framework · WordPress · Log in